Associate Head of Communications Planning and Insight

  • Location: London
  • Salary: Up to £46863 FTE (plus London Weighting £3366
  • Ref: SM-2307-9187
  • 2023-08-08T00:00:00+00:00
  • Ellwood Atfield
  • Permanent

Join the NSPCC as their new Head of Communications Planning and Insight

Are you looking for a rewarding and impactful role where you can make a real difference in the lives of children? Do you have a track record of success working in strategic marketing, insight and planning? Do you have experience using insights to deliver on an audience first supporter engagement strategy?

NSPCC is looking for a passionate and dynamic Head of Communications Planning Insight to join the Marketing and Planning team on a part time permanent basis (3 days per week pro rata).

In this newly created role, you’ll play a pivotal role to support NSPCC to communicate efficiently and effectively with the maximum possible impact, relevance and emotional resonance to engage all key audiences including supporters, professionals, service users, volunteers and the public.

You will be reporting to the Head of Marketing Planning and have key relationships with the Director of Communications and the communications senior management team as well as the Executive Board and in the regions to ensure clarity of key messages, integration and adherence to NSPCC’s brand guidelines. This role also line manages 3 managers: Insight Manager, Communications Planning Manager and Supporter Experience Manager.

To excel in this role, you'll have:

  • Evidence of a substantial track record of success in working in strategic marketing, insight and planning, dealing with a wide range of marketing disciplines including through the line campaigns, digital and social influence.
  • Excellent ability to plan, monitor, and implement major projects to agreed deadlines often with conflicting priorities.
  • Experience of developing an organisation's marketing research and insight strategy, and ensuring the application of insight to supporter engagement, marketing and communication strategies.
  • Experience of developing a communications planning and prioritisation process and a customer engagement strategy for an organisation.
  • Excellent copywriting and presentation skills with the proven ability to communicate confidently and clearly to senior management level and external audiences.
  • Substantial experience of marketing and communications planning and financial planning.
  • Understanding of the media and regulatory environment for charity marketing.
  • Experience of supporting technology change management to support marketing and supporter experience teams, this will involve influencing technology colleagues to understand the marketing needs for a CRM and supporter engagement tools. 

Apply now and embark on a rewarding journey with the NSPCC, championing the safety and well-being of children in this generation-defining role. To apply, submit your comprehensive CV along with a supporting personal statement via the link by 3rd August. Shortlisting and Interviews will begin in early August.

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  • If you experience any difficulty applying, please email quoting the role you are applying for.